We understand the importance to all who visit our website of being assured that the information you leave with us will be safeguarded and your privacy concerns respected. We are sensitive to these concerns and want you to know how we treat the information we collect and receive from you.

Our web server recognizes the IP address and/or domain name of each visitor, as well as the browser, browser version, operating system, pages accessed and referring URL. We use this information for systems administration and for compiling aggregate information that allows us to determine the number of site visits, average time spent on the site, and the identity and number of pages accessed.

We also possess information we receive from you, by request, such as name, address, phone number, e-mail address, payment information, member identification number, password and sometimes demographic information (usually in response to on-line surveys). We use this personal information to confirm member identity, to process on-line enrollments, and to better communicate with you by helping us respond to your contacts more effectively and to contact you to provide information we believe could be of interest (such as enhancements to our products and services).

We will respect your wishes in regard to the methods we use to communicate with you. We may contact you by phone or e-mail to confirm enrollment or accuracy of enrollment information, share information with you, or for marketing purposes. Should you wish not to receive either phone calls or e-mail from us, please advise us (by e-mail, phone or letter) and we will make every effort to comply with your request.

We respect your privacy and use the information we have about you conscientiously and with full disclosure. We keep secure and confidential all customer data and protect it from unauthorized access.

We reserve the right to amend our privacy policy, and urge you to keep updated by revisiting this statement from time to time. We thank you for visiting our site and look forward to continuing to be of service to all our visitors.

SECURITY

To ensure the security of the personal financial information you have shared with us, and in particular your credit card information, we want you to have the confidence of knowing that we utilize technology to safeguard your information. We have incorporated within the parts of our website where personal information is requested and entered industry standard secure server software (Secure Socket Layers or "SSL") that will ensure that your personal information is kept secure on-line via the latest encryption and authentication technologies. Your information is scrambled so effectively that it would be virtually impossible to invade it. That means that you can safely and with confidence disclose to us your registration information in a SSL secure environment free of any concern about unauthorized access. Your browser will also inform you by way of a Site Security Certification of the presence of this secure area.

This section of the privacy statement is applicable to Save4Less. Save4Less does not collect personally identifiable information about individuals except when such individuals specifically provide such information on a voluntary basis. Save4Less reserves the right to contact a subscriber regarding account status, changes to the subscriber agreement and other matters relevant to the underlying service and/or the information collected. Save4Less reserves the right to perform statistical analyses of user behavior and characteristics in order to measure interest in and use of the various areas of the site and to inform advertisers of such information as well as the number of users that have been exposed to or clicked on their advertising banners. Users also should be aware that non-personal information and data may be automatically collected through the standard operation of Save4Less's internet servers or through the use of "cookies." "Cookies" are small text files a web site can use to recognize repeat users, facilitate the user's ongoing access to and use of the site and allow a site to track usage behavior and compile aggregate data that will allow content improvements and targeted advertising. Cookies are not programs that come onto a user's system and damage files. Generally, cookies work by assigning a unique number to the user that has no meaning outside the assigning site. Users should be aware that Save4Less cannot control the use of cookies or the resulting information by advertisers or third parties hosting data for Save4Less. If a user does not want information collected through the use of cookies, there is a simple procedure in most browsers that allows the user to deny or accept the cookie feature; however, users should note that cookies may be necessary to provide the user with certain features (e.g., customized delivery of information) available on the Save4Less Site.

Additionally upon request, Save4Less will use reasonable efforts to allow users to update/correct personal information previously submitted which the user states is erroneous to the extent such activities will not compromise privacy or security interests. Also, upon a user's request, Save4Less will use commercially reasonable efforts to functionally delete the user and his or her personal information from its database; however, it may be impossible to delete a user's entry without some residual information because of backups and records of deletions. The foregoing policies are effective as of February 15, 2000. Save4Less reserves the right to change this policy at any time by notifying users of the existence of a new privacy statement. This statement and the policies outlined herein are not intended to and do not create any contractual or other legal rights in or on behalf of any party.